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We are Accredited, Licensed and Monitored by Ethical Brand™
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It is becoming increasingly fashionable...
for organisations to say they care about the
environment, about people, poverty, customer service and so on... but how can you possibly
know which of these claims are authentic? As an accredited Ethical Brand it simply isn't good
enough to say "we care".
Our license to use the Ethical Brand Identity™ requires that we consistently demonstrate
a genuine commitment to doing the right thing; not purely from an environmental perspective,
but also from a social and of course commercial points of view. Our commitments are documented and our performance
against these is independently monitored by Ethical Brand (International) using various methods
and techniques, including the feedback form provided here.
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